This privacy notice explains how Styly handles personal data when you use the website, create an account, save alerts, contact us, or open product links.
Styly is operated by DGC Wholesale and Ventures Ltd. Styly is independent and is not operated by, endorsed by, sponsored by, or affiliated with White Stuff.
Data we collect
We collect the information needed to run the service: your email address, password hash, verification status, saved alert rules, email preferences, unsubscribe records, notification history, security events, wrong-price reports, and messages you send to us.
How we use it
We use account data to verify your email address, let you sign in, reset passwords, save alerts, send alerts you asked for, prevent abuse, investigate faults, and improve product matching.
Retailer links
If you accept analytics measurement, Styly may record product link clicks, including the clicked product, destination host, page location, price, size, colour, and time. This helps us understand which alerts and product types are useful. Retailers and affiliate networks process their own attribution data under their own terms.
Cookies
Strictly necessary cookies keep you signed in, protect forms, remember security state, and keep the website working. Optional analytics measurement is only used after you accept it in the cookie banner. You can change your choice from the footer.
Email
We send account verification emails, password reset emails, alert emails, and service messages. Alert emails include unsubscribe links. You can pause alerts or change preferences in your account.
Legal basis
We process account and alert data to provide the service you request, handle support, protect the website, meet legal obligations, and improve the service where we have a legitimate interest. Optional analytics measurement is based on your consent.
Sharing
We use hosting, database, email delivery, and security providers to run the website. Product links may pass through retailers or affiliate networks. We do not sell email addresses.
Retention
We keep account and alert data while your account is active. Verification and reset tokens expire and are cleaned up. Operational logs, email events, wrong-price reports, and click analytics are retained only for operational, security, and reporting needs.
Your rights
You can ask to access, correct, export, or delete your personal data. You can also object to certain processing or withdraw consent for optional analytics. Contact us using the details on the contact page.